Attorney addressed how companies can capitalize on IP assets and avoid litigation

Media Contact: Barbara Fornasiero, EAFocus Communications; barbara@eafocus.com; 248.260.8466; Kelly Durso, Dickinson Wright; kdurso@dickinsonwright.com; 313.223.3085

Troy, Mich.—November 2, 2020—William H. Honaker, a member partner of Dickinson Wright and prolific writer on culture and trends impacting IP, recently spoke at two virtual industry conferences examining how businesses can avoid having their ideas stolen while uncovering intellectual property assets that may add value to their bottom line.

Honaker delivered the on-demand presentation, “Turn Your Ideas Into Gold: The Business Owner’s Guide to Intellectual Property,” at ARMA Virtual InfoCon 2020 and IAQ & Energy 2020 Online, both of which took place at the end of October.

Honaker’s presentation discussed:

  • The 5 Pillars of IP Value
  • How to protect ideas, innovations and brand from theft
  • How to avoid being sued—or worse, put out of business
  • How to create an inventory of your most valuable IP assets
  • A simple system to recognize, prioritize and maximize business value

For more than 30 years, Honaker has been helping businesses—ranging from Fortune 100 firms to individual entrepreneurs—protect their patents, trademarks and copyrights.  The material presented at the conferences complement topics Honaker explores further in his new book, The Business Owners Guide to Intellectual Property.

About Dickinson Wright PLLC

Dickinson Wright PLLC is a general practice business law firm with more than 475 attorneys among more than 40 practice areas and 16 industry groups. Founded in 1878, the firm has 18 offices, including six in Michigan (Detroit, Troy, Ann Arbor, Lansing, Grand Rapids, and Saginaw) and 11 other domestic offices in Austin and El Paso, Texas; Columbus, Ohio; Ft. Lauderdale, Fla.; Lexington, Ky.; Nashville, Tenn.; Las Vegas and Reno, Nev.; Phoenix, Ariz.; Silicon Valley, Calif.; and Washington, D.C. The firm’s Canadian office is located in Toronto.

Dickinson Wright offers our clients a distinctive combination of superb client service, exceptional quality, value for fees, industry expertise, and business acumen. As one of the few law firms with ISO/IEC 27001:2013 certification and one of the only firms with ISO/IEC 27701:2019 certification, Dickinson Wright has built state-of-the-art, independently-verified risk management procedures, security controls and privacy processes for our commercial transactions. Dickinson Wright lawyers are known for delivering commercially oriented advice on sophisticated transactions and have a remarkable record of wins in high-stakes litigation. Dickinson Wright lawyers are regularly cited for their expertise and experience by Chambers, Best Lawyers, Super Lawyers, and other leading independent law firm evaluating organizations.

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