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A family-owned firm built for trusted, hands-on execution.

EAFocus is a Midwest consulting firm with a long track record of helping clients communicate clearly, manage important initiatives, and move work to completion. Founded by Barbara Fornasiero in 1999, and joined by her daughter Lucie in 2021, the firm serves clients through trusted relationships and experience-based wisdom and judgment.

Barbara and Lucie Fornasiero of EAFocus at the firm's Midwest office

Our working style

Seven things you can count on, every engagement.

  • 1

    Strategic

    Experience and strong judgement shape every plan.

  • 2

    Responsive

    Calls and emails returned, promptly.

  • 3

    Trustworthy

    Sensitive work handled confidentially.

  • 4

    Creative

    Fresh angles, not boilerplate.

  • 5

    Nimble

    We adjust as the work evolves.

  • 6

    Friendly

    Easy to work with, every meeting.

  • 7

    Exacting

    We sweat the details so you don't have to.

  • And

    ready when you are.

The team

Portrait of Lucie Fornasiero

Lucie Fornasiero

Partner

Lucie began her career in Madison, Wisconsin as a project manager with healthcare software giant Epic, where she worked with C-suite executives at some of the nation's largest health systems on Epic implementations. She moved into public sector consulting, communications, and project management, with a parallel interest in fund development. At EAFocus she leads project engagements — including project administration across multiple organizations and stakeholders — and supports clients on social media, crisis communications, traditional PR, and community building. She holds a dual degree in Sociology and Spanish from the University of Michigan, Ann Arbor and an MBA from Wayne State University.

"At EAFocus, critical thinking is key. We consider how our communication efforts can best inform targeted audiences on important issues and trends. With an exclusive client base, we are honored to become trusted partners with those who seek our guidance."
Portrait of Barbara Fornasiero

Barbara Fornasiero

Principal & Founder

Barbara is a communications veteran whose background spans public relations, marketing, CEO messaging, and human resources. A Detroit native, she attended Wayne State University on a four-year academic merit scholarship and graduated Phi Beta Kappa. She has been involved in business, academic, and community endeavors across Southeast Michigan, collaborating with the region's key influencers and change agents.

"EAFocus clients share a common element — they are thought leaders and influencers in their profession or industry niche. It is our privilege as a firm to be entrusted with their name and reputation, a responsibility we take very seriously."
Portrait of Julia Grisdela

Julia Grisdela

Consultant

With a foundation in finance and years of hands-on project delivery, Julia knows how to connect strategic priorities to day-to-day execution. She holds a B.S. in Accounting & Finance from the University of Findlay and a Master of Accounting from The Ohio State University's Fisher College of Business. Her career spans four years at Deloitte — including audit and project management — followed by a pivotal role at Rogue Fitness, where she led cross-functional technology initiatives and served as HR Tech Product Manager. She has managed projects across the full lifecycle, from vendor selection through go-live and stabilization, with a particular specialty in HRIS implementations.

"Great project management starts with clarity. Aligning teams, sharpening communication, and bridging strategy to execution is at the core of every engagement."
EAFocus team in Detroit, the Midwest community we serve
Recognition

Voted #1 Public Relations Agency in Michigan

Michigan Lawyers Weekly 2025 Reader Rankings

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